About Herd Dynamics
HERD Dynamics was founded by Danielle McKinnon, a certified TeachingHorse™ practitioner and the visionary behind Eat Sleep Ride. Danielle’s leadership is grounded in over 20 years of experience in equine-assisted learning, neurodiversity advocacy, NLP, and values-led facilitation. She is part of a team of global coaches dedicated to shared leadership and nature-based development.
What is Herd Dynamics
HERD Dynamics is a hybrid leadership programme combining experiential learning with horses, nature-based coaching, and values-led facilitation. It offers an immersive alternative to boardroom training, designed to create more authentic, connected, and grounded leaders.
HERD Dynamics is a collaborative initiative, created through the work of Eat Sleep Ride (a registered Scottish charity) and shaped by the globally recognised TeachingHorse™ model. Proceeds from our leadership programmes directly fund community projects supporting children, young people, carers, and families through equine-assisted learning.
Our facilitators draw on a blend of TeachingHorse practices equine leadership, neurodiversity insight, NLP, and trauma-informed care to create impactful, values-led experiences.
Read our Resources
Shared Leadership
Learn all about Shared Leadership with the Herd and what it’s all about – presence, trust, and the power of gentle leadership.
Equine Based Leadership
Learn more about this valuable and impactful approach to personal development through a unique learning environment.
Past Experiences
Read feedback and insights from participants who attended our recent Herd Dynamics events.
Case Study – Instinctively Wild CIC
Read all about our Horse Leadership Day for
Instinctively Wild CIC in January 2026.
Herd Dynamics Gallery
Use the arrows to scroll through images from our recent Herd Dynamics events.